In 2024, MAM Baby, a leading company in infant care products, underwent a global rebranding. As a client of Naru since 2018, MAM Brasil hired us to adapt and implement its new visual identity in the Brazilian market, ensuring that the global guidelines were effectively translated to the local context. This process included a thorough market analysis and adjustments to the brand’s positioning, always focusing on the specific needs of the Brazilian audience.
To support the launch of the new branding, we created product showcases for the sales team. These showcases reflect the brand’s new identity, facilitating the presentation and promotion of the products effectively.
CLIENT: MAM Baby Brasil | YEAR: 2024
Branding | Key Visuals | Packaging | Catalogs
Livia Coelho
Ivan Oliveira
Medical Relationship Manager at MAM Baby Brazil