The long partnership with Instituto Doar provided us the opportunity to create the visual identity for Certificadora Social, a project of great relevance to the sector. Instituto Doar transformed into Certificadora Social, and the challenge was to maintain the already consolidated identity of Instituto Doar while creating a new visual identity for Certificadora Social that carried the credibility and trust earned by the Institute.

We worked closely with the creative partners of Instituto Doar, Marcelo Estraviz and Fábio Kanashiro, participating in brainstorming meetings and following each step of the process. Through conversations and idea exchanges, we created a project that reflects the values and objectives of Certificadora Social.

Next, we created the seals for the various certifications available, using visual elements that are related to the visual identity of Certificadora Social and convey the values of each certification.

CLIENT: Certificadora Social | YEAR: 2024

Branding | Visual Identity | Institutional Identity